
Pourquoi l’infolettre est encore pertinente pour les OBNL?
En 2025, l’infolettre reste l’un des outils les plus puissants des OBNL, à condition de ne pas l’écrire comme en 2008. Segmenter, mesurer, personnaliser… et surtout, se réinventer.
Berwin is a pollinator of ideas.
I turn institutional objectives into clear, human, high-performing campaigns. Ten years in communication, digital marketing and project management. Trilingual, based in Eastern Ontario.
Based in
Eastern Ontario: Ottawa, Hawkesbury, Cornwall, Rockland
Languages
French, English, Haitian Creole
Experience
Ten years in communication and digital marketing
Sectors
Community organisations, non-profits, culture, francophone SMEs





Who I am
Some people call me Bee. It suits me: I try to create the way a bee does, with intention, in community, leaving behind something useful and lasting.
Digital project manager, photographer, producer and trainer. My range is not scatter: it is what lets me carry an idea from strategy all the way to the final image.
What I do
Digital strategy is my craft. The rest are the fields where I put it to the test, and what lets me deliver a complete campaign without outsourcing.
Positioning, key messages, digital campaigns, user journeys and multiplatform distribution, then the metrics that say whether it works. This has been the heart of my work for ten years.
Timelines, deliverables, coordination of teams, partners and suppliers. WordPress sites, newsletters, forms, webinars, SEO and dashboards.
Event and sports photography, video capsules, writing, art direction. I produce what I design, which cuts down on back-and-forth and delays.
Artist support, production, releases and distribution strategy. Anprent, my sixteen-track album, came out in 2025.
An academy of short courses for organisations and creators, and a book in progress.
In music
In 2025 I left a mark another way, in music. Anprent is an album that extends my world, my sensibility and my way of telling a story. Another kind of imprint.
Album · 2025 · 16 tracks
01 Intro
02 Anprent
03 Empreinte
And thirteen more tracks to hear on Spotify.
In words
Sometimes an image is enough. Sometimes it takes words to go further. Here I share fragments that extend my world.

En 2025, l’infolettre reste l’un des outils les plus puissants des OBNL, à condition de ne pas l’écrire comme en 2008. Segmenter, mesurer, personnaliser… et surtout, se réinventer.

Tout a commencé par une invitation. Une assiette fumante. Un goût que je n’attendais pas. Ce soir-là, j’ai découvert quelque chose… et je ne m’en suis toujours pas remis.

Derrière chaque doute se cache parfois la preuve que vous êtes exactement là où vous devez être. Explorons ensemble ce drôle de syndrome qu’on connaît tous, mais qu’on n’ose jamais nommer.
Short answers to the questions that come up most often.
I am based in Eastern Ontario and work regularly in Ottawa, Hawkesbury, Cornwall and Rockland, as well as the Outaouais. Strategic and digital engagements also happen remotely, anywhere in Canada.
Yes. Haitian Creole is my mother tongue, I work daily in French, and I also run engagements in English. A campaign can be designed and adapted across all three languages without an outside translation service.
Yes, as long as there is no conflict of interest with my employer. Write to me describing the project and I will tell you quickly whether I can take it.
No. Photography is one of my tools, not my profession. My main work is communication strategy, digital marketing and project management; producing the images and video myself lets me deliver a complete campaign.
You write to me through the contact form with the context, the deadline and an approximate budget. I usually reply within two business days and suggest a thirty-minute call.
Choose with intention, create in community, leave value everywhere I go. If your project needs that energy, write to me.